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Participating in the Nudge Global Impact Challenge

By 21. June 2022June 24th, 2022News Home

Our Community Outreach Coordinator, Joel Boele, was selected to participate in the 12th edition of the The Nudge Global Impact Challenge!

The Nudge Global Impact Challenge is a six-month personal development program focused on leadership, sustainability, and creating an impact. Together with a group of 70 inspiring young professionals from all over the world, Joel worked to ‘Rebalance our Planet’!

Throughout the Nudge Challenge, Joel advocated for the BJF’s mission,  emphasizing the importance restoring the environmentally degraded areas connecting in the Brazilian Amazon and Cerrado Savanna to bring back biodiversity in the Brazilian Amazon and Cerrado Savanna. We are incredibly proud of Joel for making it to the final stage of the Nudge Challenge!


The pictures below show Joël's final speech at the challenge, where she presented on the importance of the Araguaia Biodiversity Corridor, and together with her peer review group.

Finally, we would like to congratulate this year’s winners! In first place was Timothy Wabukoti, who created a large-scale irrigation plan for Africa, working towards realizing the “Zero Hunger” sustainable development goal. Coming in second, Anna Spinelli received her award for creating a manual to fight waste, that is currently being used by the CEO Of Gruppo Mondadori. Third place was shared by Sanne Kruid, Peter Akkerman and Sofia Kavlin, for launching an app to help with water management.